Complete redesign from concept to brand for Wisconsin based Northwind Perennial Farm Nursery & Garden. Project required extensive market research and historical analysis of the company. Product communicated the research journey to creating a stunning new design while keeping Northwind’s traditions as inspiration for guiding principles. Design included letterhead, logo, and brand casebook.

• Client: Northwind Perennial Farm
• Media: 24 page 8.5″x11″ book
• Role: Designer, Photographer
• Date: March 2008
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